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The History of Trey Cobb

The History of Trey Cobb

COBB Tuning - Trey Cobb's History

If you are a Subaru owner and you’ve ever thought about maximizing its performance, chances are you have already heard about COBB tuning products. They get the very best out of your Subaru engine and frame, and we’re happy to offer a range of COBB tuning services right here at Lakeview Automotive.


How did this company come to dominate the space and outmatch its competition? It’s a real underdog story with a happy ending for all modern Subaru owners!



Trey Cobb: Focused on Subaru


In 1999, Trey Cobb was working at a car shop in the small city of Rockwall, TX, just outside of Dallas. Interested in the aftermarket potential for Subaru vehicles in particular, he decided to start up a side business – COBB Tuning – in a spare bay at the back of his dad’s tire shop. With not much more than big dreams, hard work, and natural talent, his business didn’t just survive. It thrived!


A few years later, the shop was quickly earning a reputation for amazing performance out on the race tracks. With the arrival of the new WRX Subaru models in 2001, business boomed even more, and COBB Tuning soon outgrew its Texas home. In 2003, the entire operation moved into a purpose-built facility in Salt Lake City, where performance and tuning mods could be tested and refined with better geographic and weather conditions.


One of the major innovations of COBB Tuning was the release of the AccessPort in 2004 – the first handheld reprogrammer for Subaru engine control units (ECUs). This catapulted the company even higher and cemented their place as performance experts. Since then, they have continuously improved and enhanced their products by creating custom kits for vehicles, dominating at race tracks, and introducing new materials and capabilities into the market.


COBB Tuning Options at Lakeview Automotive


So, what keeps COBB Tuning so popular today?


With a big focus on precise and efficient mechanical parts combined with the exact software needed to enhance engine performance, nothing else comes close to the quality of COBB’s offerings. For models like the Subaru WRX, it’s the only aftermarket option at all for any made after 2015 – and the best one for any models before that.


In order to unlock the most power and performance out of COBB Tuning modifications, though, you have to visit a certified, COBB-approved tuning shop. For Calgary and the surrounding area, we proudly offer this service as long-time fans of COBB products, and we will happily set you up for optimal results. There are multiple levels of upgrade kits, depending on your exact model – Stage 1, 2, or 3 – or you can choose from plenty of accessories and parts to make a custom build all your own. 



More Subaru Tuning Options in Calgary


COBB Tuning has definitely kept up with the times when it comes to Subaru engines!


When you come in for a  custom dyno tuning, one of our licensed tuners will use a COBB AccessPort V3 to test and optimize every parameter of your engine to peak performance. This gives you immense visibility into exactly how your engine is working and how to monitor it. The data pairs with an app like ECU Connect on your Apple or Android device, which links to the vehicle through Bluetooth to give you a “livestream” of metrics. It’s never been easier to keep an eye on your engine’s output.


If you want maximum performance, drivability, and power – all balanced with the safest testing and tuning environment – then a dyno tuning appointment at Lakeview Automotive is the way to go. Unleash the full potential of your Subaru next time you’re at the shop!


And everything we’ve just mentioned isn’t even everything we do with Subarus, either…if you’re looking for a high-quality, custom short block build, we can help you there, too! All in all, we’re your local Calgary experts when it comes to everything under the hood or the chassis of a Subaru vehicle. So, when you’re ready to make yours the best it can be, you know the only place to go is Lakeview Automotive – Calgary’s auto performance and repair experts!



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